The project focuses on art as a tool for creating visual visual contrasts to the current dysfunctions and pathologies of fashion consumption under the influence of contemporary mass media. A deeper understanding of the process from cotton production to garment production is a key step towards sustainable consumption. Understanding this helps us to recognise the labour and environmental costs behind production and gives us a better understanding of how to choose more sustainable and environmentally friendly cotton products. Each of us has the ability to influence the direction of society. Paying attention to the aspirations of unhealthy consuming people, understanding the process from cotton production to garment production, and taking all cotton products seriously will lay the foundation for a more sustainable, healthier future.